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Why do even the most innovative maritime organizations struggle to turn disruption into

opportunity? 

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To balance sustainability with profitability, or leverage digitalization without losing sight of core operations?

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This tension drove me for decades.

In 34 years across Asia (spanning trading, manufacturing, and sales) I learned that progress

rarely comes from isolated ideas. It happens when expertise, systems, and stakeholders align.

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As a ship chandler, I saw suppliers and shipmanagers talk past each other. Later, leading global procurement for three major shipmanagement firms, I realized how fractured systems and opaque processes inflated OPEX.

 

So I built platforms to standardize workflows, integrate data, and empower teams. To cut costs while embedding sustainability into daily operations.

Today, Novamaxis exists to bridge the gaps others overlook.

We don’t just consult. We connect.

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By analyzing mature strategies and emerging innovations, we identify how to merge them into

solutions that create measurable value. Whether it’s optimizing supply chains, monetizing digital transformation, or aligning your brand with ESG benchmarks, we ensure every initiative is both sustainable and commercially viable.

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Our collaborations with BIMCO, Smart Maritime Network, IMPA, and others keep us grounded in industry realities. Your challenges, whether reducing OPEX, accessing niche expertise, or

freeing your team to focus on core goals, are familiar territory for me.

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So now my question to you:

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Is your organization ready to turn market shifts and regulatory demands into strategic

advantages? To stop juggling priorities and start integrating them?

If you answered yes, we might be a great fit!

Connect

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Roger Symes, SIN

"...You are one of the few people who have managed to excel when sitting both sides of the table... You made it appear effortless, and you always added something. You also handled different cultures and politics so skilfully, recognising when the time was right to move on..."

Claus Nehmzow, SIN

"...Not only have you been an extraordinary professional influencer, but you've also played a pivotal role as a social connector, bringing people together and fostering meaningful relationships..."

Cathy Hodge, UK

"...it's been truly invaluable and we really couldn't have got this far without your generous time, help, and engagement..."
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